By almost any measure, Mike Donatelli is a busy man. As Content Director for Carbine on upcoming MMO WildStar, he oversees a huge number of teams. Social systems, economy, crafting and dungeons are all part of his domain. About the only thing he doesn’t manage is combat and PvP, with Carbine choosing to have a dedicated team purely focused on those classes, mechanics and telegraphs.
It’s clear that he’s also excited to be able to discuss WildStar for the first time outside a locked and sealed office door. For the person responsible for a large amount of our journey to level cap and beyond, it’s clear that he’s proud of what his team has put together.
The reason is obvious: Donatelli is one of us; a classic old-school died-in-the-wool MMO fanatic, who fought his way up after landing his first industry job with Mythic, doing Customer Service for Dark Age of Camelot. “I played the crap out of MMOs and a buddy of mine got in there and he said, ‘Hey look, they’re looking to set up customer service.’ So I got in that way and I worked myself up to customer service supervisor. When I was a supervisor I was like ‘I’m done’. But then that gave me a really good insight into the way players react to the things devs would do.”
“I’d have players telling me ‘Not only does this encounter suck, but it’s broken.’ I would troubleshoot it and then take it to a dev, and say ‘Look, I got a hundred player complaints last night about this.’ They’d be like ‘That’s the way it was intended.’ That’s not a response. I think that really colored my view of feedback. When all you’re doing is dealing with the player every day and what they love and hate, it gives you a definite view that a player is not something to abuse but it’s a customer.” Since then, Donatelli worked his way up the design ladder working on Warhammer and Crimecraft, before joining Carbine as a Senior Designer.