The Austin Game Developers Conference is currently under way, and Mythic Entertainment Executive Producer Jeff Hickman spoke candidly about the mistakes the company made with Warhammer Online that have "haunted" the team for the past year. According to Gamasutra, Hickman outlined the three main errors that Mythic "should not have made" with the game:
- PvE is too easy in the beginning. "It doesn't make you thrilled to do it," Hickman said. "The game has suffered immensely for it."
- There is "little reason to socialize" in the game since friends aren't required to play, which is partly due to the fact that you can solo a lot of the content.
- The team "missed the mark" on the game's economy.
With that being said, Hickman did emphasize that public quests and open grouping are "major breakthroughs" for Warhammer Online. He also discussed the changes that will need to be made to the game to localize and culturalize it for a Korean audience. "If you have a successful game in North America, you have this tendency to go 'we have a great game.' Don't do that. Learn from the past," Hickman said.