I think the point of the matter is that while being associated/partnered with such plat farm orgs, that doesn't mean Alla's intentions were not good.
That being said, I think he deserves our continued support and respect until we see signs otherwise. In other words, how do we know that Alla's not going to try to be a single light in the dark and try to slowly (one baby step at a time mind you) try to change the industry? What better way to do that than from the "inside"? And there's less chance of success if all of his "loyal" supporters turn on him at the first whisper of such a business decision.
I know that's a little far fetched, but hey, that's the whole point in putting faith and trust in someone :)