Toasticle wrote:
People buying plat is almost impossible to diffrentiate from regular trades, either between friends or guildies or family members or multiple accounts or "Here's that 10k I owe you". Add in the people who they would have lost otherwise who ended up staying because they could buy the gear they didn't want or couldn't put in the time for, and Sony has very little to gain by stopping it. It's like George Carlin and prostitution... Sex is legal. Selling stuff is legal. Why is selling sex illegal?
Of course. From the server end, it is impossible to tell the difference. That's why they've never gone after smaller operations before. It's just not worth the trouble. However, those smaller organizations have never had the impact on the game that IGE is having. If it was black and white they would always take one action or another. It's "grey" because it's not the action taken, but the degree of the action that prompts a response.
Remember. The problem from SOE's point of view isn't the sale of plat itself. It's not even the buying of plat. It's the virtual monopoly on the sale of plat by a single business. Thus, they don't need to track the sales internally. They do it externally.
It's just not that hard (how many times do I need to explain this?):
They simply run stings. Have one person, once a day, place a paypal payment to IGE. Since they are going to IGE's web site and using IGEs system and paying money to IGE, they know with absolute certainty that the account that arrives to pay them must be one owned by IGE. Since selling plat is a violatio of the EULA, they can simply ban and cancel that account right on the spot when the money shows up. There is no tracking required. It really is that simple. It might cost them a few hundred dollars a week to do (practically nothing to SOE). But each account taken from IGE sets them back enormously. They have to keep buying new accounts from people. They have to work to transfer plat to the accounts. The plat on the account being used is lost to them as well (which costs them real money since that's lost revenue, right?). I suppose IGE might use one account for each transaction, but that's probably not the case. Odds are there is platinum on the account SOE just banned that was slated to fill the orders for many players. SOE just "cost" IGE several sales with each banning. And that's assuming each account has just one character on it and only on one server. One account banning could destroy a significant amount of potential profit for IGE.
Do this once a day for a few weeks, and IGE is out of business. The only way they can protect themselves is to put only one transactions worth of plat on each account so that they minimize their losses when SOE bans an account. The problem there is that it now becomes *trivially* easy to track where the money is coming from. You ban the account and look at the logs. If you see that account has recieved specific, large amounts of cash from a single other account, you know that's the account where the plat is being kept to shuffle to the actual transaction accounts. SOE simple bans that account as well. While you can argue that there are lots of legitimate reasons to transfer large amounts of cash around in EQ, I can't think of a single legitimate reason why an account would be making multiple platinum transactions to an account used as a transfer mule for an IGE plat purchase. The only logical reason for those transaction is that the account giving the money is also owned by IGE and is used to hold money for the transactions. Ban those and you really hit IGE in the nuts.
I'm serious here. This would take virtually zero money and effort for SOE to do. They just have to decide on exactly how to go about doing it. They also have to decide that the damage to their product being caused by IGE is worth banning the accounts owned by IGE (and the loss of monthly cash for those subscriptions). However, SOE has banned accounts in the past for far less disruptive actions. Right now, I'm betting SOE is simply examining the issue and determining exacly how disruptive IGE is to their own business. If the disruption is considered too high, they will act. I can't see any reason why they wouldn't.
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You want them to go after actions that in and of themselves are perfectly legal within the terms of service, and stop them because RL money is involved. Selling duped stuff I agree, but duping by itself is bannable. Camp stealing is (for the most part) not bannable. Farming is not bannable. Farming plat to buy the farmed fungi tunic in the bazaar is not bannable. You want them to spend the time and effort to track which people are doing things they are allowed to do normally and figure out which ones are exchanging money and ban them. You want them to ban people who have shown they are more than willing to pay MORE than the $12/mo to play their game
Again. There's virtually no tracking down required. They simply use the same mechanism that IGE uses to sell plat to customers to ban IGE accounts. SOE can literally let IGE do the work for them. As long as IGE is a big enough name, and has a large enough customer base to cause a disruption, SOE will always be able to sting them and ban the accounts used for IGE's operation. It's really that easy.
Um... Also. Selling of ingame items for RL money is expressly forbidden in the EULA. Whether that would stand up in court is a moot point. They don't have to take IGE to court. They control the servers and have the rights to ban accounts for any of a number of reasons. As long as the paypal payments SOE uses to sting IGE are valid (ie: they actually pay them), and they refund any subscription payments on the accounts they ban, there is absolutely nothing that IGE can do to prevent this legaly. Nothing.
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The funny thing is, IGE is good for Sony, less headaches. People are going to buy and sell stuff. Period. They always have. When its done via Ebay and message boards people get scammed ALOT, and /petition to Sony because they are pissed off. IGE is not going to purposely scam anyone because of the amount of money involved. Less petitions=cheaper GM costs=savings for Sony.
Yes and no. SOE doesn't care too much about purchases as long as they are minor and they can legitimately say they don't know about them. IGE has made themselves into a very obvious seller of EQ "content". SOE has to do something to protect their product. The problem is a legal one. If they do nothing, they have the potential to lose any right to do anything later (kinda like a trademark loss in a way). If they sue, they have the potential to lose. If they do, then the strength of the EULA is diminshed. They may lose more in the long run going down that path. If, however, they simply enforce the EULA within something they already control (the game and the servers for the game), then they can claim that they enforced their EULA (thus protecting the legality of it if needed later), while putting the ball into IGE's court. IGE will have to sue SOE for banning their accounts. They'll have to show that their profits were lost as a result of SOE's actions. Of course, it puts them in the unenviable position of looking like they are sueing the owner of a property for not allowing them to make money off of it in a way not agreed to in a contract. IGE doesn't want this to come to a trial either, since it could result in a loss of business for other game venues (which they don't want).
The key from SOE's perspective is to make it unprofitable to sell off stuff from EQ. The sting method is the only really effective way to do that. IGE is a business just like any other. If they aren't making money selling plat in EQ, they'll stop doing it. It's just that simple.
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The ONLY way you are going to get Sony to do something is by proving to them that they will become more successful by listening to you. Yes, integrity is a nice word, but that majority of people paying Sony don't care enough (or at all), they just want to play a cool fantasy game. Until you can PROVE they will do better businesswise you have nothing to sway them.
Heh. I'm not trying to prove anything to Sony. I'm trying to explain to you what SOE will likely do, and why. Integrity sounds like a fluff kind of word until you apply it to something like the hull of a ship. Then, suddenly, it's really important. A game like EQ is just like that hull. It works because the players believe that it's worth their time to play. The integrity of the game is about how consistent the game is and will continue to be. There is a reason games like Shadowbane die off. There is a reason games like Diablo2 never become huge online hits. If it's easy to "cheat" in a game, no one's willing to invest that much money playing it. Same applies here. If the game becomes just about buying stuff online, then most of the point of playing it becomes moot. If that was not the case, the SOE wouldn't put any effort in at all to expose and remove exploits. Yet, oddly, they do spend time and effort fixing those exploits.
Why would they fix exploits like the recent plat-duping bug, and the tradeskill bugs if they didn't care about the "integrity" of their game? Same logic applies. If they see that IGEs actions are damaging to their game, they will take action to fix it. Now, I'll grant you that it's entirely possible they'll decide that IGE isn't really causing enough damage to justify action. It's possible. I don't think it's likely though. In this case, it's not just about preventing some random people from cheating. It's about another company making money off of their dime. I don't know of any corporate entity in the world that wouldn't immediately put that on the top of their "we need to fix this" list.
Hehe. Lets just wait and see. I'd expect no more then one month before we see some sort of action by SOE.